Privacy Policy

Last Updated: January 2024

Welcome to Farm Rio Swimwear Shop! At beachwearco.com, we’re passionate about bringing vibrant Brazilian-inspired fashion to sun-seekers and style lovers worldwide. Just as we carefully craft our Bandeau tops, Halter styles, and High Neck designs, we’re equally committed to protecting your privacy and personal information.

1. Information We Collect

To make your tropical style journey seamless and joyful, we collect certain information:

• Personal Details: Name, email address, shipping address, and contact information when you place an order or create an account
• Payment Information: Credit card details (processed securely through our partners Visa, MasterCard, JCB, and PayPal)
• Style Preferences: Information about the products you view, add to cart, or purchase (like our Sundresses, Bottoms, or Tank tops)
• Technical Data: IP address, browser type, device information, and how you navigate our website
• Communication Records: Any messages you send to our customer care team

2. How We Use Your Information

We use your data to enhance your Farm Rio experience:

• Process your orders and arrange worldwide shipping (excluding Asia and some remote areas)
• Provide secure payment processing through our trusted partners
• Send order confirmations, shipping updates, and tracking information
• Offer personalized style recommendations based on your browsing preferences
• Improve our website, products, and customer service
• Send promotional offers (only with your consent) about new collections and free shipping opportunities
• Prevent fraud and ensure transaction security

3. Data Sharing and Disclosure

We value your trust and only share your information when necessary:

• Payment Processors: We share payment details with our secure partners (Visa, MasterCard, JCB, PayPal) to complete transactions
• Shipping Carriers: We provide address information to delivery services to ship your orders
• Legal Requirements: We may disclose information if required by law or to protect our rights and safety
• Business Transfers: In case of merger or acquisition, customer information may be transferred to the new owners
• Service Providers: Trusted partners who help us operate our website and business (always under strict confidentiality agreements)

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

Your security is as important to us as your style:

• We store data on secure servers with advanced encryption technology
• Payment information is processed through PCI-compliant systems
• We implement industry-standard security measures to prevent unauthorized access
• Data is retained only as long as necessary for business purposes or as required by law
• Our physical headquarters at 2641 Heather Lane, Redding, US 96002 maintains strict access controls

5. Your Rights and Choices

You have control over your personal information:

• Access: Request a copy of the personal data we hold about you
• Correction: Update or correct inaccurate information
• Deletion: Request deletion of your personal data (subject to legal requirements)
• Marketing Preferences: Opt-out of promotional emails at any time using the unsubscribe link
• Account Settings: Manage your information through your customer account
• Data Portability: Request your data in a machine-readable format

6. Cookies and Tracking Technologies

We use cookies to make your shopping experience more delightful:

• Essential Cookies: Required for basic site functionality and secure shopping cart
• Preference Cookies: Remember your language and display preferences
• Analytics Cookies: Help us understand how customers use our site to improve your experience
• Marketing Cookies: Show you relevant Farm Rio styles you might love (with your consent)

You can control cookie settings through your browser, though this may affect site functionality.

7. International Data Transfers

As we serve customers worldwide (excluding Asia and some remote areas), your data may be transferred internationally. We ensure all transfers comply with applicable data protection laws and maintain the same security standards globally.

8. Children’s Privacy

Our vibrant collections are designed for adults. We do not knowingly collect information from children under 16. If you believe a child has provided us with personal data, please contact us immediately.

9. Changes to This Policy

We may update this policy as our collections evolve. Significant changes will be notified through our website or email. The “Last Updated” date at the top indicates the latest revision.

Thank you for trusting Farm Rio Swimwear Shop with your style journey and personal information. We’re committed to making both as bright and secure as the Brazilian sun!